I’ve spent over a decade building and operating early-stage startups.

I am known for my work around the convergence of Customer Experience and Customer Retention at consumer brands such as Jones Road Beauty, OLIPOP, and many more.

Alongside my hands-on experience, I've consulted for well over 100 other brands, helping them enhance their Retention and CX strategies.

After years of building brands that put the customer first, I’ve switched to the tech side to help build the future of ecom at Yotpo.

40 countries and counting!