Mike Jacobs is a global growth, brand and commerce leader who has helped acquire more than 100 million customers worldwide and deployed billions of dollars in high-ROI media investment across iconic brands including Etsy, Netflix, Yahoo!, Viacom, Verizon, AT&T, Pepsi, Chase, Luxottica and Jonathan Adler.

He is Chief Growth Officer & Operating Partner at Consortium Brand Partners, where he leads growth, digital transformation and AI strategy across a portfolio that includes Jonathan Adler, Draper James, Outdoor Voices and California Pizza Kitchen. His work spans media, ecommerce, CRM, measurement, customer experience and the rapidly evolving world of agentic commerce.

Previously, Mike was VP of Growth at Etsy, where he scaled global acquisition and launched Creator Collective, an award-winning influencer initiative, along with Offsite Ads, a multibillion-dollar channel. At Upside, a $3 billion marketplace backed by Bessemer Venture Partners and General Catalyst, he served as CMO & President of Consumer, owning the full P&L while driving profitable expansion.

Mike has launched products from concept to millions of users, built global marketing engines and advised leading brands, technology companies, investors and consulting firms on growth, media, measurement and AI transformation. He currently serves on the MMA North America Board and the Pinterest Advisory Board and has previously served on advisory councils for Google, Meta, Microsoft, and TransUnion.

His work has earned multiple industry honors, including Ad Age Marketers of the Year, Influencer Campaign of the Year, Graphis, Hatch and Performance Marketing Awards.

Mike, his wife Rena, their daughter Molly, their double doodle Lucy and a collection of way too many guitars split their time between New York City’s Upper West Side and the Hudson Valley. Fun fact: Mike is also the singer and guitarist for the rock band Evil Jake, whose adventures have included appearances on MTV, USO tours, and a role in Jack Black’s School of Rock.